ISSN: 1648 - 4460

International Journal of Scholarly Papers


Transformations  in
Business & Economics

Transformations in
Business & Economics

  • © Vilnius University, 2002-2023
  • © Brno University of Technology, 2002-2023
  • © University of Latvia, 2002-2023
About Author

Tudor Edu
 (corresponding author), PhD, is Professor of Marketing at the Romanian-American University in Bucharest, Faculty of Management-Marketing. He holds a PhD in Marketing and he has over 20 years of practical experience in strategic marketing. His research covers marketing strategies, consumer behaviour, market segmentation and positioning.
Editorial correspondence:

Scholarly papers Transformations in Business & Economics
Kaunas Faculty
Vilnius University
Muitinės g. 8
Kaunas, LT-44280



Valid XHTML 1.0 Strict