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Article
MODEL OF PRODUCT QUALITY MANAGEMENT
Svitlana Gutkevych, Lesia Punchak
ABSTRACT. In this study, the authors have researched the role of quality in the macro and micro levels of management to ensure the efficiency of the enterprises of the printing industry. Three main ways to increase the efficiency of enterprises by improving the organizational structure of management, improving the product competitiveness and modernization of material-technical base have been identified. The need of modelling the process of adoption of management decisions as a result of activity of enterprises specialists that influences the quality of end products of the enterprises is defined. The authors found that these trends may be the basis for the model of product quality management for printing enterprises, which will determine the prospects for the development of enterprises by improving both the quality of products and activities of enterprises in general .
KEYWORDS: efficiency, quality management, model, printing enterprises, management decisions, economic-mathematical modelling, Ukraine.
JEL classification: H21, L15, C5, D20, P4.