ISSN: 1648 - 4460

International Journal of Scholarly Papers


Transformations  in
Business & Economics

Transformations in
Business & Economics

  • © Vilnius University, 2002-2009
  • © Brno University of Technology, 2002-2009
  • © University of Latvia, 2002-2009
About Author
Vesna Žabkar
, PhD, is Associate Professor of Marketing and Head of the Institute for Marketing at the Faculty of Economics at the University of Ljubljana. Before her affiliation with the university she worked in the Marketing Department of BOSCH Gmbh, Karlsruhe, Germany. She completed an MBA program at the University of Ljubljana and was a Fulbright Visiting Scholar at a doctoral program at the J.L. Kellogg Graduate School of Management, Northwestern University, Evanston, Illinois (USA). She is the author and co-author of several articles published in professional and scientific journals in Slovenia and internationally. Her research interests involve marketing, marketing communications and customer satisfaction.
Editorial correspondence:

Scholarly papers Transformations in Business & Economics
Kaunas Faculty
Vilnius University
Muitinės g. 8
Kaunas, LT-44280



Valid XHTML 1.0 Strict